Budweiser and FOX Sports have teamed up to create a new documentary series as part the official beer sponsor of the 2014 FIFA World Cup Brazil’s “Rise As One” FIFA World Cup campaign. The series developed in collaboration with FOX Sports, will showcase six unique football stories from across the globe and will air in over fifty-five countries. The FOX Sports network is home of the 2018 and 2022 FIFA World Cups.
The FIFA World Cup is such a powerful moment in time which enables the world to join together in celebration of the world’s most popular sport, said Andrew Sneyd, Budweiser Global Vice President. ”We are delighted to collaborate with FOX Sports on this new series and through the Rise As One campaign, to share the many defining moments of football history with the millions of fans around the globe.”
The passion and dedication that unites footballers and fans worldwide is unrivaled, incredibly inspiring, and we are thrilled to partner with Budweiser to help tell these stories,” said Michael Bloom, FOX Sports’ Senior Vice President of Original Programming. ”We think that football fans across the globe will enjoy this series and learn more about how transformative and impactful the beautiful game has been.
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